Foursquare split in two and launched Swarm , an independent application to interact with friends and family based on geolocation . While Foursquare will remain as a platform to discover and share spaces and places.
Foursquare explained that its new strategy is based on an analysis of the use of its service by the users. «We have spent a lot of time talking to people about Foursquare and we have constantly heard that they use Foursquare for two things: to stay current and meet their friends and to discover fantastic places,» they explained from the company.
Taking these two uses into account, Foursquare has decided to separate them in the form of independent services. In this way, the company has created Swarm, a new app that will focus on the relationship of Foursquare users with their contacts.
The company said that in a few weeks will be available the application Swarm for the operating systems of Apple and Android
Foursquare will remain as a geolocation service, focused on discovering and sharing spaces, places and locations. But the company also prepares changes within Foursquare, which are focused on giving more weight to the contents and opinions to make the recommendations offered more useful to users.
